Fortuneland
Fortuneland
Shea, Inc. partnered with Parker Durrant International on Fortuneland, a two-million square foot mixed-use retail center in Dalian, China. Shea was asked to assist with the development of the overall interior design and standards for the interior common areas of the complex. Shea was also asked to design the logo and brand identity for Fortuneland.
Shea's designs give a nod to nature and are sensitive to the Chinese culture. The logo, a butterfly, has been incorporated on numerous elements, from the main building exterior signage, directional signange within the shopping center and on all printed materials.
The construction schedule for Fortuneland moved at an incredibly aggressive pace and took less than one year to complete.
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